HYPERMADE CULTURE MAGAZINE

CategoryGENERAL

Commentary
The Pose of Enlightenment

How Moral Awareness Became Aesthetics — and Why Wokeness Lost Its Depth
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Minimalist photograph of bright blue water with a single yellow rubber duck floating near the lower right — a calm yet ironic reflection on surface and meaning.

Wokeness was once an awakening; today it serves as a backdrop. The line between moral gesture and aesthetic reflex, between attitude and staging, has almost vanished. What remains when awareness...

Commentary
The Illusion of Linear Time

Part 3/3
Why the universe does not fade – but remembers itself
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Warped pocket watches spiraling into a cosmic vortex, symbolizing time and relativity

Perhaps time is not a river, but a heartbeat. Not a current that fades away, but the pulse of reality resonating within us. If time is a projection, then we are not its victims but its co-creators –...

Commentary
Frozen Possibilities

Part 2/3
On the Apparent Incompatibility of Quantum Mechanics and Relativity
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Warped pocket watches spiraling into a cosmic vortex, symbolizing time and relativity

For decades, physicists have been trying to unify quantum mechanics and relativity theory – so far without success. Perhaps the problem does not lie in the formulas themselves, but in our perspective.

Commentary
The Frequency of Reality

Part 1/3
On Time as Projection and the Elasticity of Space
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Warped pocket watches spiraling into a cosmic vortex, symbolizing time and relativity

For centuries, physicists have debated the nature of time: Is it a linear flow, the fourth dimension, or an illusion? Perhaps, however, the misunderstanding does not lie in the formulas, but in our...

BOOKS
Advertising in Transition

American print advertising in the turbulent 2000s
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Cover of All-American Ads of the 2000s published by TASCHEN. The image shows a polar bear clinging to a wind turbine against a backdrop of melting ice, symbolizing the environmental concerns of the 2000s.

Jim Heimann’s All-American Ads 2000s offers a sharp, almost forensic look at American advertising in a decade marked by contradictions. Between consumerist excess and a diffuse sense of insecurity...

HYPERMADE CULTURE MAGAZINE
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