HYPERMADE CULTURE MAGAZINE

BOOKS
America’s Cup – A book as a regatta through time

The history of sailing - from the 19th century to the present day
A
Standing Sailcloth Cover
Inside the Collector’s Edition
Racing Power at Sea
A History from 1851 to Today
The Beginning: 1851 in Cowes
Sailing in Style
Craftsmanship Below Deck
Modern Racing Drama
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Profilbild von Michael JankeMichael Janke
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The book “America’s Cup” is dedicated to one of the most prestigious competitions in modern sports. With a large-format presentation, it combines historical documents, technical renderings, and contemporary photography to create a rich visual narrative. The editor is Italian journalist Pino Allievi, with design by Marc Newson. The structure follows a chronological path, complemented by thematic chapters focusing on boat development, race progressions, and individual actors—without aiming to deliver a comprehensive historical account.

Vintage photo of elegantly dressed men and women relaxing on a wooden sailing yacht during the America’s Cup
Stylish leisure on board: A glimpse into the glamorous side of America’s Cup history
© Taschen Verlag

The written contributions alternate between documentary reporting and personal retrospection. Dian Hanson and Eric Godtland expand the perspective beyond the athletic framework and explore the America’s Cup as a cultural event. While Hanson focuses primarily on visual codes and media representation, Godtland analyzes the social rituals and power structures surrounding the competition. The diversity of voices is no accident but reflects the contradictions of a sport that oscillates between elite project and public spectacle.

Black and white archival photo of craftsmen working on the wooden deck of a yacht inside a shipyard
Shipbuilders working on an America’s Cup yacht in a historic shipyard
© Taschen Verlag

At a time when sports are increasingly shaped by economics, media logic, and spectacle, this book serves as a quiet counterpoint: monumental in size, yet restrained in pace. It demands attention—not for headlines, but for developments. The focus is not only on triumphs but also on transitions in technology, presentation, and power dynamics. The book does not offer a systematic analysis, but that is precisely its strength. It leaves space and entrusts interpretation to the readers themselves.

Aerial view of two high-tech America’s Cup racing yachts encircled by motorboats creating water trails
High-speed action as modern racing yachts battle in tight formation on open water
© Taschen Verlag

Unlike many photo books on major sporting events, this one largely avoids pathos and national narratives. The design emphasizes craftsmanship and structural clarity, even though its exterior clearly signals exclusivity. Its price and limited availability indicate that the book is not aimed at a mass audience, but at an international milieu of collectors and insiders. For this target group, it meets expectations—not through glorification, but through a coherent formal language.

Reading Tip

For more information about the America’s Cup, visit the TASCHEN website.

TitleAmerica’s Cup
EditorPino Allievi
PublisherTASCHEN
CoverHardcover, bound in cotton sailcloth, with metal closure, made by Louis Vuitton, silver-edged book block
Pages564 pages
LanguageEnglish
Publication Year2025
Dimensions33 x 43 cm
ISBN978-3-8365-8528-6
Price€2500

Compliance

The book was kindly made available to us by the publisher. The presentation and rating of HYPERMADE remains independent of this and is based solely on the content of the book.

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