BOOKS
VIKTOR&ROLF – Fashion Statements

Fashion as an artistic vision

The book “Viktor&Rolf – Fashion Statements” is dedicated to the extraordinary work of Dutch designer duo Viktor Horsting and Rolf Snoeren. The title says it all: For Viktor&Rolf, fashion is more than just clothing – it is a means of expression, an art form. The authors of the book shed light on the many facets of the two designers’ collections and productions and explore the question of how fashion can be used as a medium for deeper social and artistic statements. It becomes clear that Viktor&Rolf use fashion as a platform to present creative and often unexpected concepts that challenge the traditional understanding of fashion.

New perspectives for fashion

A large part of the book is dedicated to the “Upside Down” collection, which impressively demonstrates Viktor&Rolf’s penchant for the unexpected and playing with perspectives. With traditional garments in inverted shapes and unusual cuts, the collection literally turns fashion on its head. The book describes in detail how this collection was created and the thoughts and inspirations behind the innovative designs. When analyzing this collection, it becomes clear that Viktor & Rolf are not only fashion designers, but also storytellers who create new and often surprising narratives with their creations.

Sustainability and upcycling

Sustainable fashion, as expressed in the “Upcycling Couture” collection by Viktor&Rolf, is another central theme of the book. This collection is a prime example of how new, high-quality fashion can be created from old and unused materials. The book explains the techniques and processes behind upcycling in detail and shows how Viktor & Rolf use their work to draw attention to the importance of sustainability in the fashion industry. It becomes clear that the two designers consider ethical aspects as well as aesthetics. Their innovative approach sends an important message to the industry that fashion and sustainability can go hand in hand.

Fusion of fashion and art

The last part of the book is dedicated to the creative dialog between fashion and art that is so central to Viktor&Rolf. The authors describe how the designers repeatedly push the boundaries of traditional fashion by integrating elements of visual art into their collections. The numerous collaborations with artists and art institutions that characterize Viktor&Rolf’s work are also presented. After reading the book, it becomes clear that Viktor&Rolf occupy a unique position in the fashion world by merging fashion and art in an innovative way, creating new and surprising works time and time again.

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Further information

Further information on the book “Viktor&Rolf – Fashion Statements” (Advertising) can be found on the Hirmer Verlag website.

Compliance

The book was kindly made available to us by the publisher. The presentation and rating of HYPERMADE remains independent of this and is based solely on the content of the book.