HYPERMADE CULTURE MAGAZINE

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COMMENTARY
AI as a Resource of Cultures

On computing power, power, and the future of intellectual leadership
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Human brain formed by fine circuit lines with a central microchip on a black background symbolising artificial intelligence as a cultural power resource

In the future, it will no longer be resources or territory that decide the fate of cultures, but control over artificial intelligence. Whoever commands it holds an instrument that thinks faster than...

COMMENTARY
Gucci’s Seventh Quarter of Decline

Luxury in a State of Fatigue
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Gucci logo at night symbolizing the fading allure of modern luxury.

The myth is fading. Once a synonym for flamboyance and commercial triumph, Gucci now finds itself in a deeper crisis than any of its major rivals. The era of endless growth is over — and with it the...

COMMENTARY
When greatness turns into weakness

Why Adobe risks suffocating in its own power
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Abstract blurred grid of colorful squares symbolizing the fading era of creative software.

For a long time, Adobe was synonymous with creative software. But now progress is turning against its creator: while generative AI democratizes the means of production, the company is struggling with...

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