HYPERMADE CULTURE MAGAZINE

TagCraftsmanship

BOOKS
Machine and Myth

How TASCHEN Creates a Monument to Speed with Ferrari
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Ferrari XL book by Pino Allievi published by TASCHEN

A book like an engine block: cool, gleaming, precise. “Ferrari XL” does not only want to tell a story but to embody one. It is less a declaration of love than a monument – a testament to the idea of...

Commentary
The emptiness after the glamour

Olivier Rousteing and Balmain part ways
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Symbolic image: Black mannequin with a golden dress against a gray background

He was the orphan who invented himself. For fourteen years, Olivier Rousteing turned the house of Balmain into a pop spectacle – a time between genius, hubris, and digital self-worship. Now an era...

Commentary
The Aesthetics of Simulation

Part 3/3
How Algorithms Are Replacing Humans in the Fashion Industry
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Symbolic image for the change in the fashion industry: a server room as a metaphor for the replacement of real models by algorithms.

After the faces have vanished and the avatars have risen, the final step follows: fashion detaches itself from the human being. What began as a technical advance becomes a cultural turning point...

Commentary
Cosmos in Half-Light

Chanel Between Lightshow and Emptiness
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A vast dimly lit hall with glowing planets floating above a reflective runway floor – a symbolic stage between light and emptiness.

Matthieu Blazy presents a flawless collection at Chanel – yet one without its own idea. Between planets, pearls and perfection, fashion loses itself in its own radiance.

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