HYPERMADE CULTURE MAGAZINE

TagCreative Director

Commentary
The Brief Reign of Creative Directors

Design in the Rhythm of Markets
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Models leaving the runway in formation at the end of a fashion show, seen from behind

The major fashion houses are changing their creative directors at ever shorter intervals. What appears to be instability follows a clear logic. Design today is less a matter of authorship than a...

Commentary
The emptiness after the glamour

Olivier Rousteing and Balmain part ways
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Symbolic image: Black mannequin with a golden dress against a gray background

He was the orphan who invented himself. For fourteen years, Olivier Rousteing turned the house of Balmain into a pop spectacle – a time between genius, hubris, and digital self-worship. Now an era...

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