HYPERMADE CULTURE MAGAZINE

BOOKS
On NFTs – Art in Digital Transformation

The compendium of NFT art is available as a standard edition.
O
On NFTs – TASCHEN Standard Edition
Kevin McCoy in On NFTs – Inside View
Dmitri Cherniak in On NFTs – Generative Art
Refik Anadol in On NFTs – Data and Imagination
Rafaël Rozendaal in On NFTs – Color and Code
Yehudit Mam in On NFTs – Code and Choreography
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NFTs have long since become more than digital collectibles—they are a symptom of our time. „On NFTs” asks what happens when art, technology, and the market begin to speak the same language—and what remains of the idea of the original.

Between Vision and File

Few books have captured the dialogue between art and technology as precisely—and as openly—as this one. „On NFTs” is not a closed narrative but a polyphonic archive in which essays, interviews, and portraits intertwine theory, market, and aesthetics. The book does not treat NFT art as a style, but as a symptom of an era in which digitization renegotiates authorship, ownership, and value. The liberation from material limits ultimately culminated in an algorithmic order—and thus in new, subtler forms of dependency.

Open spread from On NFTs by Robert Alice featuring artist Kevin McCoy.
Inside view of *On NFTs*, featuring a profile of Kevin McCoy,
one of the pioneers of blockchain-based art.

© Taschen Verlag

The Grammar of Progress

Alice’s compendium shows how deeply faith in technological salvation has shaped the art discourse of the 21st century—and how alive it remains today. Terms like decentralization, transparency, and creativity appear as the moral vocabulary of a generation that equated progress with freedom. The contributions—from Beeple to Refik Anadol—reveal, however, that every innovation comes at a cost. With new autonomy comes new dependence on platforms and markets. NFTs move within this tension: they believe in the potential of the digital without ignoring its risks—critical, yet curious.

Open spread from On NFTs by Robert Alice featuring digital works by Refik Anadol.
Inside view of *On NFTs*, showcasing Refik Anadol’s immersive data-driven artworks
that blur the line between code and imagination.

© Taschen Verlag

Art, Code, and Control

„On NFTs” speaks more through its visual structure than through its texts. The book arranges screenshots, interfaces, and artworks into an aesthetic archive of the digital present. Between hyper-gloss and technical sobriety emerges an image of art in the age of data: cool, controlled, yet marked by obsessive precision. The design follows the logic of code—modular, repeatable, almost algorithmic—and makes clear how profoundly vision itself has become digitized. „On NFTs” thus becomes less a collection about art than a statement on perception under technological conditions.

Open spread from On NFTs by Robert Alice featuring digital artworks by Rafaël Rozendaal.
Inside view of *On NFTs*, presenting Rafaël Rozendaal’s vibrant work—
color-based compositions that explore movement and perception in digital art.

© Taschen Verlag

Between Euphoria and Memory

TASCHEN first released „On NFTs” as a limited collector’s edition; now the standard edition follows for a wider audience. This shift opens a second reading: NFTs are not a closed hype but part of an ongoing evolution—quieter, more reflective, yet still driven by curiosity. NFT art has moved beyond speculation to become a field of inquiry where questions of authorship, ownership, and visibility are posed anew. „On NFTs” does not celebrate—it observes. And in that restraint lies its contemporaneity: calm, precise, and unexpectedly relevant.

Reading Tip

Robert Alice (ed.), On NFTs. TASCHEN, 2025, 656 pages, €40.

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