With “THE ARCHIVE”, ZARA once again confuses attitude with silence. Between muted colors and controlled silhouettes, it reveals no new aesthetic – only the perfection of fatigue.
For a long time, Adobe was synonymous with creative software. But now progress is turning against its creator: while generative AI democratizes the means of production, the company is struggling with...
After the faces have vanished and the avatars have risen, the final step follows: fashion detaches itself from the human being. What began as a technical advance becomes a cultural turning point...