HYPERMADE CULTURE MAGAZINE

TagTechnology

BOOKS
Machine and Myth

How TASCHEN Creates a Monument to Speed with Ferrari
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Ferrari XL book by Pino Allievi published by TASCHEN

A book like an engine block: cool, gleaming, precise. “Ferrari XL” does not only want to tell a story but to embody one. It is less a declaration of love than a monument – a testament to the idea of...

Commentary
When greatness turns into weakness

Why Adobe risks suffocating in its own power
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Abstract blurred grid of colorful squares symbolizing the fading era of creative software.

For a long time, Adobe was synonymous with creative software. But now progress is turning against its creator: while generative AI democratizes the means of production, the company is struggling with...

Commentary
The Perfection of Indifference

How Apple perfected progress by abolishing it
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Apple M5 chip logo – official hero image introducing the next generation of Apple Silicon © Apple Inc., 2025.

Once progress has lost its direction, all that remains is motion. Chips get faster, devices thinner, numbers bigger – and yet, everything stands still. What was once called invention has become...

BOOKS
HR Giger

Original title
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Buch HR Giger Taschen Verlag

The book "Myths for the Future " sheds light on the work of Swiss artist HR Giger, who created an unmistakable aesthetic with his biomechanical style. By merging man and machine, he developed an...

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