He was the orphan who invented himself. For fourteen years, Olivier Rousteing turned the house of Balmain into a pop spectacle – a time between genius, hubris, and digital self-worship. Now an era...
The sweat looks sprayed on, the glitter drawn from the archive: Dsquared² celebrates its 30th anniversary – and the former rush has lost its heat. The fire of the past has hardened into a pose.
With “THE ARCHIVE”, ZARA once again confuses attitude with silence. Between muted colors and controlled silhouettes, it reveals no new aesthetic – only the perfection of fatigue.
Wokeness was once an awakening; today it serves as a backdrop. The line between moral gesture and aesthetic reflex, between attitude and staging, has almost vanished. What remains when awareness...
After the faces have vanished and the avatars have risen, the final step follows: fashion detaches itself from the human being. What began as a technical advance becomes a cultural turning point...
